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LinkedIn 101: for you and your business
With over 11 million Australian’s active on LinkedIn, should you and your business be on this hugely powerful platform?
This session will help you understand how the platform works and how to decide if it’s right for you, even if only to be represented and boost your SEO.
We will help you build and implement a professional profile and online brand, You will learn how to use LinkedIn to find and connect with people and customers who will support your business goals and we’ll share the unwritten etiquette of LinkedIn, giving you confidence to shine on the platform.
You will learn:
• How LinkedIn works and understand if you should be using it in your business
• How to complete your profile – what to include and how to write it
• Who to connect with and why, and the etiquette of connecting with people.
• How LinkedIn can boost your SEO. Using keywords where it counts, you can ensure you will be found online by the people that matter
You will leave the session with:
• The skills and confidence to create or update your profile
• 3 simple and effective LinkedIn checklists
• A LinkedIn workbook with hints and tips