- This event has passed.
Getting found online – SEO for beginners
WHAT YOU WILL LEARN:
• What search engine optimisation (SEO) means
• Why SEO is important
• How to speak the lingo – SEO, SEM, SERP
• The importance of the Google algorithm
• How to get your website found
• How to get more visitors to your site
• And how to get those visitors to buy
At the end of this session, you will have the knowledge to plan, schedule and write content that helps you to stay ahead of your competition, improve your rankings, and get found online.
ABOUT YOUR BUSINESS ADVISOR HOST
Derek Tink- Business Connect Advisor
Servicing: New England including Tenterfield, Glen Innes, Guyra, Inverell, Gwydir, Tamworth, Armidale & Narrabri
Derek Tink is a Business Advisor with a focus on regional development. He has experience across a range of industries, spanning agribusiness, tourism, retail and health.
Derek has delivered specialist advice within the region including business development, marketing, digital strategy and organisational management. A passionate ‘regional local’ who is committed to supporting regional and rural business opportunities. Derek is involved with community groups and charity activities across the region.
In addition to his small business experience, Derek holds a Bachelor of Business & Master of Commerce.
ABOUT YOUR GUEST PRESENTER
Maureen Shelley is an experienced writer, editor and digital strategist. Formerly a nationally syndicated journalist for News Corp (Australia), at TCC, Maureen focuses on digital content and feature campaigns. With masters’ degrees in law, business and social administration as well as a decade in business Maureen knows the theory, practice, pain and delights of small business.
Maureen is an international speaker, having presented on the technology of content marketing at the International Summit on Content Marketing, Salesforce World Tour, and Small Business Month.
This webinar is aimed at small businesses throughout NSW, and has a capacity to host up to 500 people.
This is a live online event and will be recorded. Those who attend will receive a copy of the recording & any available resources.
Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business.