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Customer experience in a multi-channel world
Businesses need to implement a multichannel mindset when interacting with their customers. Customers use multiple channels on a daily basis and expect relevant, consistent experience across all platforms. Join our session with Proto Partners CEO, Damian Kernahan as we look at why customer experience is vital for a business’s success.
– What is customer experience design
– Some case studies of customer centric companies
– Four things to ensure you deliver improved CX
– Customers use multiple channels but only one journey
– Putting theory into practice
Meet your presenter: Damian Kernahan
Damian Kernahan believes Branding is the promise you make; Customer Experience is the promise you keep.
To help Australian organisations keep more of their brand promises, as co-founder of Proto Partners, Damian pioneered the introduction of Service Design to Australian business in 2008. Having worked across Australia and the USA in senior marketing and management roles, he combined his MBA studies, his marketing services experience and a deep interest in the power of design to start Australia’s first dedicated Service Design consultancy.
Damian is considered one of Australia’s leading experts on Customer Experience and Service Design having worked with both fast growing and blue chip companies on how to harness the power of design to create intentional service experiences, customers love.
He is an authority on Customer Experience Management, Service Design and Service Innovation
This session is provided through Business Connect. Business Connect is a dedicated and personalised dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business.
– This webinar is aimed at small businesses throughout NSW, and has a capacity to host up to 50 people.
– Please note this is a live session and will not be recorded.