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Broaden your customer base for food-based businesses

10 November 2020, Tuesday
10:00 am - 12:00 pm

• About the World of Digital Marketing – Paid, Earned, Shared and Owned

• Food Media & Influencers – the who and how of food media, instagrammers & bloggers

• How to run a great familiarisation tour for any type of influencer

• Considerations for e-commerce, the food service industry and catering

• Food Tourism Media & Influencers – the who and how of marketing to them

• Food and beverage trails, packages, events, experiences to showcase distinctiveness

• Regional Food Hampers and cook/e-cook books

• Case Studies – those doing it well

Presenter: Viktoria Darabi